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The Socialist Good Life
Desire, Development, and Standards of Living in Eastern Europe
Edited by Cristofer Scarboro, Diana Mincyte and Zsuzsa Gille
Published by: Indiana University Press
256 Pages, 7 b&w illus., 1 table
- eBook
- 9780253047809
- Published: June 2020
$31.99
- eBook
- 9780253047816
- Published: June 2020
$31.99
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What does the good life mean in a "backward" place?
As communist regimes denigrated widespread unemployment and consumer excess in Western countries, socialist Eastern European states simultaneously legitimized their power through their apparent ability to satisfy consumers' needs. Moving beyond binaries of production and consumption, the essays collected here examine the lessons consumption studies can offer about ethnic and national identity and the role of economic expertise in shaping consumer behavior. From Polish VCRs to Ukrainian fashion boutiques, tropical fruits in the GDR to cinemas in Belgrade, The Socialist Good Life explores what consumption means in a worker state where communist ideology emphasizes collective needs over individual pleasures.
Acknowledgments
1. The Pleasures of Backwardness / Zsuzsa Gille, Cristofer Scarboro, and Diana Mincytė
2. Consuming Dialogues: Pleasure, Restraint, "Backwardness," and "Civilization" in Eastern Europe / Mary Neuburger
3. Just Rewards: The Social Contract and Communism's Hard Bargain with the Citizen-Consumer / Patrick Hyder Patterson
4. Conceptualizing Consumption in the Polish People's Republic / Brian Porter-Szűcs
5. Oranges and the New Black: Importing, Provisioning, and Consuming Tropical Fruits and Coffee in the GDR, 1971–1989 / Anne Dietrich
6. VCRs, Modernity, and Consumer Culture in Late State Socialist Poland / Patryk Wasiak
7. The Enchantment of Imaginary Europe: Consumer Practices in Post-Soviet Ukraine / Tania Bulakh
8. The Late Socialist Good Life and its Discontents: Bit, Kultura, and the Social Life of Goods / Cristofer Scarboro
9. The Prosumerist Resonance Machine: Rethinking Political Subjectivity and Consumer Desire in State Socialism / Zsuzsa Gille and Diana Mincytė
Index
Cristofer Scarboro is Professor of History at King's College in Wilkes-Barre, Pennsylvania. He is author of The Late Socialist Good Life in Bulgaria: Living and Meaning in a Permanent Present Tense.
Diana Mincytė is Associate Professor of Sociology at the City University of New York–New York City College of Technology.
Zsuzsa Gille is Professor of Sociology and Director of Global Studies at the University of Illinois at Urbana-Champaign. She is author of Paprika, Foie Gras, and Red Mud: The Politics of Materiality in the European Union and From the Cult of Waste to the Trash Heap of History: The Politics of Waste in Socialist and Postsocialist Hungary, which received honorable mention for the ASEEES Davis Center Book Prize; editor (with Maria Todorova) of Post-Communist Nostalgia; and co-author of Global Ethnography: Forces, Connections and Imaginations in a Postmodern World.
"The Socialist Good Life is a first-class, rigorously researched, richly documented, and thought-provoking book, which will make a significant contribution to scholarship in its field."
~Graham H. Roberts, author of Material Culture in Russia and the USSR: Things Values, Identities
"The time is ripe for this volume of essays, given climate change, escalating socio-economic inequalities, and now the radical effects of the novel coronavirus. These studies offer a nuanced picture of the modern "good life" that emerged in state-socialist Eastern Europe, with new perspectives on its successes and failures. There are surprises here. Who would have predicted the convergence among economists in east and west on supply-side theory by the 1970s? There are also provocations. Practices we might consider desirable today arose, ironically, from what were understood at the time as the failures of state-socialist consumer regimes: reuse and recycling, D.I.Y. skills for adapting, repairing and caring for the mass-produced goods available. In the years ahead, we may have much to learn from this exploration of the state-socialist experience. "
~Krisztina Fehervary, author of Politics in Color and Concrete: Socialist Materialities and the Middle Class in Hungary
"This trailblazing book examines the achievements and real pleasures of the socialist good life. Mobilizing their deep knowledge of state socialist Eastern Europe, the authors upend our assumptions and offer us new coordinates for understanding consumption, politics, and the good life. They question how socialist consumption has been measured and ask whether it had any relation to a 'social contract,' whether it resulted in consumerist apathy, and whether it may have, in fact, escaped alienation and offered a missed post-materialist future."
~Johanna Bockman, author of Markets in the Name of Socialism
"This is a thought-provoking and enlightening, if in places frustrating, collection of interdisciplinary essays that will be of benefit to social scientists interested in consumer lifeworlds under communist rule."
~Gediminas Lankauskas, University of Regina, The Russian Review
"The volume is a useful study of Eastern European consumption during socialism and an invaluable tool with which to think about writing the histories of consumerism and state socialism in general. The provocative conclusions regarding socialism's failures as reverse echoes of our world today, with its own tortured relation to consumption, should, one hopes, resonate beyond the confines of the fields of Eastern European and socialist history."
~Victor Petrov - University of Tennessee, H-Net (Socialisms)